Sustainability

Begin the Journey

Hey, we are an online Jewelry Store that radiates positivity. Our lab-grown gemstones embody meaning and sustainability. Hypoallergenic and highest-quality materials create lightweight, stunning pieces. Empowering individuals to shine, we inspire you to be your NEW best self. Join us on this eco-friendly journey!

In Nova Jewelry, we are committed to promoting sustainability in all aspects of our operations. Our dedication to sustainability is evident in the choice of materials, production processes, and ethical considerations.

Use of Lab-made Stainless Steel

Nova Jewelry utilizes 316L high-quality lab-made stainless steel as a base metal, and 18k yellow gold vermeil as a cover, minimizing the environmental impact associated with traditional metal mining and production.

We also want to ensure you, that we always choose Gold Vermeil over Gold Plating.

Gold Vermeil contains a significantly high amount of gold and a thicker layer, and Gold Plating has a much thinner coating. Gold Plated jewellery also tends to have a cheaper base metal like aluminium or brass, whereas the metal for Gold Vermeil is always Stainless Steel or Silver.

Although we value quality, we don't want to compromise our nature, so we use the highest quality hypoallergenic, strong and durable 316L stainless steel as the base metal, and we only use 18k Yellow Gold as the Gold Vermeil.

How this looks in reality

Lab-grown gemstones

We exclusively use lab-grown gemstones, eliminating the environmental and ethical concerns associated with traditional mining practices. Mining affects the environment and associated habitat through the removal of vegetation and topsoil, the displacement of fauna, the release of pollutants, and the generation of noise. Impacts of mining projects on soil quality. Mining can contaminate soils over a large area. It is also largely criticised for social exploitation, and unfair or illegal trade practices.

Lab-grown gemstones are physically, optically and chemically identical to mined stones, but are produced sustainably in a controlled laboratory environment of our manufacturer.

Lab-grown gemstones typically require less energy and water, and they produce much fewer carbon emissions compared to their mined counterparts. They are created atom-by-atom, over a period of time using heat and pressure. The entire process is controlled to produce real natural gemstones (Cubic Zirconia and Turquoise) in the most environmentally friendly manner.

Check out our gemstones!

Vegan and Recycled materials

Nova Jewelry's dedication to sustainability extends to the use of vegan (such as PU leather for our jewelry boxes) and recycled materials (for the bags and other packaging), avoiding the use of wood and prioritizing eco-friendly options throughout the product range.

Sustainable packaging

Our brand uses minimal plastic in its packaging, with a focus on recycled materials. We do not use plastic that cannot be recycled. Additionally, efforts are made to minimize plastic usage in the manufacturing process, further reducing environmental impact.

Ethical and Respectful Treatment of Manufactory Workers

Nova Jewelry ensures that we and our partners (Manufactory) treat all of our employees with respect, and they are not overworked, maintaining a healthy work-life balance.

Thank you!

At Nova Jewelry, we always strive to set a remarkable example of sustainability in jewelry designing and manufacturing, demonstrating that it is possible to create exquisite pieces without compromising the well-being of the planet and its inhabitants. By prioritising ethical sourcing, eco-friendly, recycled materials, and responsible production practices, Nova Jewelry paves the way for a more sustainable future in the jewelry industry.